Posted on

Web Marketing Association to Name Best Non-Profit Websites of 2022

The Web Marketing Association is looking for the best non-profit and advocacy Websites in the world as part of their 26th annual international WebAward Competition for Web site developmentat The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including advocacy, arts and non-profit websites, based on the seven criteria of a successful web site. The deadline for public interest websites to enter is May 31, 2022.

“Advocacy and non-profit websites are very competitive when it comes to Web development and organizations can benefit from the independent evaluation of their online efforts,” said William Rice, President of the Web Marketing Association.  “Advocacy sites tend to be very good a pulling at the heart strings to sway visitors to their particular point of view. Strong writing and good use of images make many of these sites successful. Sites entered into the non-profit category also benefit from a reduced entry fee which is our way of recognizing the budget constraints at many of these organizations. ”

There is also a reduced entry fee for sites entering the Non-profit industry category.

Web sites are judged on seven criteria including design, innovation, content, technology, interactivity, copy writing and ease of use. Each WebAward entry is judged against other entries in its industry category and then against an overall standard of excellence.

All entrants benefit from receiving valuable feedback in terms of their specific scores compared against the average scores for their industry. They also may receive specific comments from the WebAward’s professional judging panel on their Web site development efforts.

Winners of a WebAward in the public interest categories will also receive:

  • Handsome statue or certificate of achievement
  • Increased visibility for their company
  • Marketing opportunity to promote the company website to the media
  • Links to your site from the highly ranked WebAward site to help SEO
  • Admiration of peers, friends and co-workers

Each year the Web Marketing Association names the Best Advocacy Website based on the scores submitted by the competition judges.

Recent winners of the Best Advocacy Web site include:

2021 – Hearing First and Fivestone for STARTS HEAR WEBSITE POWERED BY HEARING FIRST

2020 – Emakina Group for UNSMOKEYOURWORLD.COM

2019 – RMA for Support Starts With You

2018 – National Parks Conservation Association for My Park Story

2017 – Nebo for PAWS Atlanta Redesign

2016 – Aten Design Group for Human Rights Watch

2015 – Extractable for Energy Upgrade California

2014 – Havas Worldwide Prague for 3 minutes are enough

2013 – Nebo for Eames House 250

2012 – Biggs|Gilmore for Kellogg’s Share Your Breakfast

2011 – IQ for American Cancer Society

2010 – Forum One Communications for County Sin Rankings

2009 – Clarity Coverdale Fury for We All Pay the Price for Tobacco

2008 – Clarity Coverdale for Fury Are You Ok With That?

2007 – Ignite Health for Banner Moments

2006 – Ignite Health for Live with it

2005 – Tribal DDB for Exhale

2004 – Change for Register and Vote 2004

2003 – International Fund for Animal Welfare for Protecting Animals and Their Environments

2002 – The Cato Institute for The Cato Institute

Recent winners of the Best Non-Profit Web site include:

2021 – JBi Digital for THE CHILDHOOD TRUST

2020 – American Lung Assocation + Rise Interactive for BUILDING A HEALTHIER WORLD WITH AMERICAN LUNG ASSOCIATION

2019 – Narwhal Digital for Georgia Aquarium

2018 – Sanky Communications for AWF Fall Campaign

2017 – Sanky Inc for City Meals on Wheels

2016 – Perficient Digital for The Henry Ford

2015 – Coyne PR | The Christopher and Dana Reeve Foundation for

The Big Idea: Epidural Stimulation Research for SCI

2014 – dZi Foundation for Endless Ascent Website

2013 – Vector Media Group for Associated Press: 2012 Digital Annual Report

2012 – Mineral for Casa Pacifica Website

2011 – agency for National Cherry Blossom Festival

2010 – I-SITE for Anacostia Watershed Society

2009 – Arnold Worldwide for Tough Love 2 Game – Cupid’s Revenge

2008 – Reading Is Fundamental for Leading to Reading

2007 – Arnold Worldwide for Singing Cowpoke

2006 – Bridge Worldwide for VH1 Save The Music/P&G brandSAVER

2005 – IconNicholson for Project Rebirth Web Site

2004 – I.T. UNITED Corporation for WWF Children of the Earth

2003 – I-SITE and AWARE Foundation for Teen Health Talk

2002 – Interactive Knowledge for Corridos Sin Fronteras

Non-Profit and Advocacy Websites can be entered into consideration for the 2022 Best Advocacy Website WebAward and the Best Non-Profit Website WebAward at the WebAward Website.

The 2022 WebAwards are sponsored by the following leading organizations:, iContact, and Webmaster Radio. The Web Marketing Association thanks these companies for their commitment to the entire online marketing community.