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PRWeb Podcast of ISAR Study

PRWeb, a sponsor of the 2006 WebAwards, has created a podcast interview of William Rice, President of the Web Marketing Association, discussing the major finding of the recently released Internet Standards Assessment Report (ISAR).

Entitled "Breakthrough Internet Study Sets Benchmarks for Web Site Development " the podcast is currently live and is listed on the main page under "Most Recent Podcasts" and in the "Most Recent Podcasts" RSS feed.
(http://prwebpodcast.com/feed/recent.xml). 

It can also be found under the approriate iTunes category feeds on this page (http://prwebpodcast.com/podlist.php).

You can find the podcast in various formats on this page: http://prwebpodcast.com/releases/pod137.htm)
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ad:tech Conference

The Web Marketing Association will be participating in
several of the leading industry conferences this year. Here is your opportunity
to participate in important educational sessions while networking with other
industry professionals. Here a leading industry conference that we
recommend.

ad:tech
Apr 26-28, San Francisco
The #1
Event for Interactive Marketing. Join us at ad:tech San Francisco for
groundbreaking sessions, a hands-on technology showcase, enhanced networking
opportunities, and sizzling parties.

Save 20% by registering with our promotional code: ATSFEG.
Learn more and register at: www.ad-tech.com/sf.asp

Visit us at booth #5751 and learn more about the 2006 WebAward competition.

 

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Burst Media Sponsors WebAwrd Competition once again

Burst Media has been
named a 2006 sponsor of the Web Marketing Association’s 10th annual WebAward
Competition. The WebAwards is the
standards-defining competition that sets industry benchmarks based on the seven
criteria of a successful Web site.   

"We are pleased to have Burst
Media helping us to promote the WebAward
Competition again this year," said William Rice, President of the Web
Marketing Association. "Burst’s
network of sites has given us outstanding reach for our advertising
campaigns.  Burst Media makes it easy for us to execute and analyze our advertising strategy on
many sites that would normally not be available to us".

"Helping support the online marketing community is an important part of
Burst Media’s philosophy," said Jarvis Coffin, President and CEO of the Burst
Media. "As a past WebAward winner, we recognize the value of participating
in a program such as the WebAwards. Winning
a WebAward not only provides valuable feedback from expert judges, but also gives
companies a valuable marketing tool and shows company management that their
Internet investments are on the right track. We are pleased to support the
efforts of the Web Marketing Association and the WebAward program."

Burst Media
is an Internet ad services and online ad sales rep company that delivers more
than 4 billion advertising impressions for over 4,000 websites every month, Burst
reaches approximately 1 in 3 people online and is among the 15 largest online
media properties in terms of unique visitors and reach. By providing thousands
of web publishers with tools and expertise from ad sales to email newsletter
tools and community forums for learning, Burst helps publishers generate
sustainable revenue. Burst also markets AdDesktop, a competitively-priced, ASP
ad management solution that helps web publishers securely target, serve, track
and report the performance of online advertising campaigns. The company,
founded in 1995, is based near Boston, and was recently named the 11th
fastest growing private company in Massachusetts by the Boston Business
Journal.

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Featured Articles from Interactive Briefing

Interactive Briefing, the newsletter of the Web Marketing Association, featured two articles this month:

How
Tradeshows can benefit from going Virtual
– Trade show are a great way
to meet with a lot of vendor and learn about current trends. Here’s a case study
about one group that is bringing their tradeshows to a computer near
you.

 

Bringing
out a sites personality
— Currentsite.com is a branding tool,
interactive playground and an award winner.


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Media coverage of Web Marketing Association’s ISAR Study

Last week, the Web Marketing Association released the Internet Standards Assessment Report, a landmark study of web development benchmarks across 81 industries. We are pleased to report that many leading publications have already picked up on the report, including:

AdRants – Gaming Sites On Top, PR Sites On Bottom of Website
Effectiveness Study

http://www.adrants.com/2006/03/gaming-sites-on-top-pr-sites-on-bottom-of.php

MarketingVox – 10-Year Study Establishes Website Development
Benchmarks

http://www.marketingvox.com/archives/2006/03/16/10year_study_establishes_website_development_benchmarks/

Adotas – Study Dissects Web Trends Across 80 Industries

http://www.adotas.com/2006/03/study-dissects-web-trends-across-80-industries/

WebProNews – Gaming Sites, Great; PR Sites, No

http://www.webpronews.com/topnews/topnews/wpn-60-20060316GamingSitesGreatPRSitesNo.html

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eComXpo Virtual Conference

The Web Marketing Association will be participating in
several of the leading industry conferences this year. Here is your opportunity
to participate in important educational sessions while networking with other
industry professionals. Here a leading industry conference that we
recommend.

eComXpo
April 4-6, 2006
100% Online & Virtual, eComXpo
will bring together more than 7,000 advertisers, publishers, search marketers,
merchants, affiliates, webmasters, agencies and vendors, making this the world’s
largest tradeshow for eCommerce Marketers. All the benefits of a top tradeshow
can be attained from the comfort of your home or office. View interactive
presentations from industry luminaries, enter to win valuable prizes, and
network with exhibitors and attendees! Attending the event is completely free,
and registration is now open at www.eComXpo.com

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Perseus Named WebAward Sponsor

Perseus Development Corporation, the
global leader in web survey software and Enterprise Feedback Management (EFM)
solutions, has been named a 2006 sponsor of the Web Marketing Association’s 10th
annual WebAward Competition The WebAwards is the standards-defining competition
that sets industry benchmarks based on the seven criteria of a successful Web
site.    

"We are pleased to have Perseus helping us to promote the WebAward
Competition again this year," said William Rice, President of the Web
Marketing Association. "We use
Perseus SurveySolutions® to gather feedback from participants and
judges and use this information to make the next year’s program even
better. Perseus makes it easy for us to
create, execute and analyze customized surveys that allow us to better
understand the needs of the online marketing community."

"Feedback is critical for an organization to understand the needs of
its key audiences, and the participation in award competitions is a valuable
form of feedback," said Dwight Galler, Vice President of Marketing at
Perseus. "Winning a WebAward not
only provides valuable feedback from expert judges, but also gives companies a
valuable marketing tool and shows company management that their Internet
investments are on the right track. We
are pleased to support the efforts of the Web Marketing Association and the
WebAward program."

Perseus is leading the transition from web survey systems to Enterprise
Feedback Management (EFM) solutions that help organizations better understand
their world. Organizations worldwide rely on Perseus solutions to better
identify and meet employee, customer and partner needs, and increase
profitability by creating loyal relationships.. Perseus products enable
business professionals to quickly and easily obtain, analyze, and manage
sophisticated enterprise feedback using intuitive web-based software. Perseus
SurveySolutions is a recipient of PC Magazine’s Editors’ Choice award for
web-survey software, and is used by over 18,000 customers worldwide including
over twenty-percent of the Fortune 100. Perseus is a 2003 and 2004 Inc. 500
company and Deloitte Technology Fast 500 company, and a four-time Deloitte
Technology Fast 50 company. (www.perseus.com).

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OMMA Conference

The Web Marketing Association will be participating in several of the leading industry conferences this year. Here is your opportunity to participate in important educational sessions while networking with other industry professionals. Here a leading industry conference that we recommend.

OMMA Conference
March 27-28, Hilton Universal City, Hollywood CA
As online media, marketing and advertising rapidly rise in prominence the industry is experiencing a profound shift in media mix models, with marketers committing ever more resources to digital media and marketing programs including online brand advertising and promotion, search programs, interactive video, e-mail, RSS, podcast, and blog marketing, and a host of other emerging platforms. This conference will feature industry experts exploring these issues and more. To learn more go to OMMA Conference

Visit us at booth #105 at the OMMA Conference and learn more about the 2006 WebAward Competition.

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OMMA Conference

The Web Marketing Association will be participating in
several of the leading industry conferences this year. Here is your opportunity
to participate in important educational sessions while networking with other
industry professionals. Here a leading industry conference that we
recommend.

OMMA Conference
March 27-28, Hilton Universal
City, Hollywood CA
As online media, marketing and advertising rapidly
rise in prominence the industry is experiencing a profound shift in media mix
models, with marketers committing ever more resources to digital media and
marketing programs including online brand advertising and promotion, search
programs, interactive video, e-mail, RSS, podcast, and blog marketing, and a
host of other emerging platforms. This conference will feature industry experts
exploring these issues and more. To learn more go to OMMA
Conference

Visit us at booth #105 at the OMMA Conference and learn more about the 2006 WebAward Competition.

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New WebAward.org site

If you have not seen it yet, WebAward.org has been designed and reengineered to meet the growing needs of the awards. Now you can create a single account and enter multiple entries and always know the status of your entries. Special thanks to everyone who worked long hours getting this site ready to launch, especially Jeff Freedman at Small Army for the great new design and Chip Lowell for the round the clock programming efforts to write and test the code for all of the new functionality of the site. The call for Entries will begin in earnest shortly, although the entry form is now on the site.