Posted on

IAC Awards Judging Complete

We are please to report that the judging of the 12th annual Internet Advertising Competition Awards is now complete and we will begin tabulating the results.


Winners of the 12th annual IAC Awards will be announced to the participants on Monday, March 31st. The public announcement will be Thursday, April 3rd on the IAC website.

The Web Marketing Association wishes to thank the dedicated individuals who served as expert judges for this award competition. Their time and talent make the IAC Awards the standard for online advertising recognition programs world-wide.

Posted on

The Best Web Sites of 2014 To Be Named By Web Marketing Association


The Web Marketing Association is pleased to announce the call for entries for its 18thannual international WebAward competition.  The WebAwards are the standards-defining competition that sets industry benchmarks based on the seven criteria of a successful Web site.  It recognizes the individual and team achievements of Web professionals all over the world who create and maintain outstanding Web sites.  The deadline for entry for the 2014 WebAwards is May 30, 2014.   
A complete list of past winners and this year’s entry form can be found at www.webaward.org.

This year’s top awards will include:
·         A “Best of Industry” WebAward will be given in each of the 96 industry categories, including financial services, medical, small business, travel, advertising, transportation and government.  
·         The competition’s highest honor, the 2014 WebAward “Best of Show,” will be given to the one site that the judges believe represents the pinnacle of outstanding achievement in Web development.  Last year’s Best of Show winner was BETC Parisfor their exceptional work on Peugeot RCZ Test Driver.  The site was also recognized as Best Automobile Website. 
·         The Web Marketing Association will also recognize the interactive agency winning the most awards in the competition with the “Top Interactive Agency” WebAward. For the second time, the Top Agency award was awarded to Risdall Marketing Group taking home 37 WebAwards. 
·         Interactive and advertising agencies that win a 2014 WebAward will automatically be included in the Award Winning Agency Database with a free premium listing.

Each year, many agencies and some corporations win multiple awards and deserve additional recognition. This year, we will recognize each organization that wins 6 or more WebAwards with an Outstanding Interactive Developer trophy. In 2013, there were 19 agencies recognized with this prestigious award.
Websites are judged on seven criteria, including design, innovation, content, technology, interactivity, copy writing and ease of use and receive a numeric score.  Each WebAwardentry is judged against other entries in its industry category and then against an overall standard of excellence.  Entrants also benefit from receiving valuable feedback from the WebAwards professional judging panel on their Web site development efforts.  
Judging for the 2014 WebAwards will take place in June through August and winners will be announced in September.  Judges will consist of a select group of Internet professionals who have direct experience designing and managing Web sites,–includingmembers of the media, interactive creative directors, site designers, content providers and webmasterswith an in-depth understanding of the current state-of-the-art in Web site development and technology. Past judges have included top executives from leading organizations such as Universal McCann, SapientNitro, T Rowe Price, Bridge Worldwide, Disney, Euro RSCG, Boeing, Huge, ING Direct, VML, Facebook, J. Walter Thompson, Gartner, Possible Worldwide, YUM!, Cuker Interactive, PayPal, Razorfish, Munich Re, Refinery, Ernst & Young, Magellan Health Service, R/GA, Family Cookbook Project, Saatchi & Saatchi, SAP, Starwood Hotel, and Website Magazine.
Check out our Web Marketing Association Facebook Pageand be sure to like us as we will be providing hints and tips on how to improve your chances on winning a top award though out the award program entry period.
The 2014 WebAwards are sponsored by the following leading organizations: Burst Media, EContent Magazine, ExactTarget, ad:tech conferences, Webmaster Radio, and Website Magazine. The Web Marketing Association thanks these companies for their commitment to the entire online marketing community.
To enter the 18th annual WebAward Competition for Website Development, please visit our website and create a nominator account.
Posted on

Enter to Win Free Platinum Conference Pass to Clickz Live New York!

This month, you can enter to win a free pass to Clickz Live, formally SES Conferences, March 31st to April 3rd 2014 from the Web Marketing Association. This is the global conference designed by digital marketers for digital marketers.

The Platinum Conference Pass to Clickz Live New York is valued at $2,195.

ClickZ Live is the evolution of SES Conference & Expo. SES established itself as a leading conference for digital marketers and now takes on the identity of the industry’s premier digital marketing publication: ClickZ.com. The natural transition reflects the ever-evolving changes taking place in the digital marketing industry.

To enter, simply complete the information below. You can also earn extra entries by Liking us on Facebook and tweeting about the drawing!

UPDATE: Congratulations to Daniele Federico, social media manager at FarWeb for winning our ClickZ Live drawing!

a Rafflecopter giveaway

Posted on

Enter to win ad:tech San Francisco All-Access Pass!

This month, you can enter to win a free pass to ad:tech San Francisco, March 26-27, 2014 at the Moscone Center West in San Francisco.

ad:tech is the leading digital marketing event for 8,500+ marketing and technology professionals from all over the world where you can experience two action-packed days with keynotes, education led by digital marketing’s best and brightest.

To enter, simply complete the information below. You can also earn extra entries by Liking us on Facebook and tweeting about the drawing!

a Rafflecopter giveaway

Post Update: Congratulations to Karen Marcus of Freedom House for winning the full conference pass to ad:tech San Francisco (March 26-27) from the Web Marketing Association.  

Posted on

2014 IAC Awards Entry Deadline Extended

The Call for Entries for the 12th annual Internet Advertising Competition (IAC) Awards initial deadline has been extended until February 14, 2014. This will allow additional time to get your best work submitted. It is also the deadline for editing any existing entries before they are sent to the judges. The Competition Web site is located at www.IACAward.org

Awards will be presented within each of advertising formats:

Best Social Media Campaign
Best Online ad (including banner, pop-up or interstitial)
Best Rich media online ad
Best Email message
Best Online newsletter
Best Website (including landing pages and microsites)
Best Online video
Best Mobile applications
Best Integrated ad campaign

Enter your best work and win the recognition you deserve at www.IACAward.org

Posted on

Internet Advertising Competition Awards Entry Deadline This Friday

Time is running out to enter the Web Marketing Association’s 12th annual Internet Advertising Competition (IAC) Awards before the January 31, 2014 deadline – this Friday!

The IAC Awards are a great way to get recognized for all of the hard work you do to create exceptional online advertising. Don’t let your competition win a great marketing opportunity when it can belong to you! All you need to do is enter.

Entering is easy. Entries are submitted online by logging in to your existing Nominator Account. If you are new to the IAC Awards, you can create a New Nominator Account. Upload your creative onto a html page and you are ready to win.

Awards will be presented within each of the industry categories and advertising formats such as:
Website (including microsites and landing pages)
Social Media Campaign
Online video
Online Ad (including banner, pop-up or interstitial)
Moble Apps
Rich Media Online Ad
Email Message and Campaign
Integrated Ad Campaign
Online Newsletter Campaign
Integrated Ad Campaign

The Top Agency Award will be given to the agency who wins the most awards in the 2014 IAC Awards. All companies/agencies that win more the 6 awards will also be recognized with an Outstanding Advertising Developer Award from the Web Marketing Association.

Don’t wait! Enter your best online advertising and win the recognition you deserve! Enter today at http://www.IACAward.org

Posted on

Enter to Win Free Conference Pass to Tech Marketing 360

The Web Marketing Association is giving a way a free full conference pass to Tech Marketing 360 (February 18-20, 2014 in Dana Point, CA) is the only event dedicated to technology marketers. 

You can earn additional entries by helping to spread the word about the drawing using social media.

 If you are looking for the ad:tech Drawing, please go to this blog post.

a Rafflecopter giveaway

Tech Marketing 360 Conference
February 18-20, 2014
Dana Point, CA
Tech Marketing 360 is the only event dedicated to technology marketers. Discover the most current and cutting-edge innovations and strategies to drive tech marketing success, and hear from and engage with companies like Mashable, Dun & Bradstreet, ExactTarget, IDC, Microsoft, LinkedIn, SAS, Oracle, Leo Burnett, Young & Rubicam, Juniper Networks and more – all in an intimate, upscale setting. Register with code CMWMA14 and save $100 on current pricing. 



UPDATE: Congratulations to Ashley Kennedy of add3 for winning this drawing for a free full conference pass to Tech Marketing 360!

Posted on

Top 10 Articles of 2013 from WMA SmartBrief

Each business day, The Web Marketing Association Smartbrief is published to keep thousands of online design and marketing professionals are kept up to date with what is going on in the industry around them. Knowledgeable editors handpick key articles from hundreds of publications, summarize them and provide direct links to the original sources that will provide you with the daily web development and marketing news that really matters.

 Below are the top 10 most read articles of 2013 followed by a link to the issue they appeared in. Take a look and if you are not already a regular reader, Subscribe to the free WMA SmartBrief here. 



Top 10 WMA SmartBrief Articles of 2013

10 Top-level domains could “go bananas,” advertisers warn (04/02/2013)

Online buzz doesn’t boost sales, Coke says – (03/19/2013)

For eye-catching websites, try using plus-sized background photos – (04/18/2013)

7 Michael Kors’ Instagram ad sparks commenter backlash – (11/04/2013)

6 Marissa Mayer bans low-quality ads from Yahoo’s homepage – (02/21/2013)

Content marketing is the new social, says Weber Shandwick exec – (03/28/2013)

How to become a better Web marketer in 2013 – (01/02/2013)

Top-level domains could mean the return of a “chaotic” Web – (02/19/2013)

2 Marketers bid a farewell to Facebook “likes” – (04/03/2013)

1 The most talked-about Web designs of 2013 – (12/30/2013)

If you are interested in advertising in the WMA SmartBrief, the only way to reach our members, please contact Dena Malouf, SmartBrief Association Publisher at 202-407-7837.

 

Posted on

Social Media Marketing World 2014


 Here is another world-class industry conference that the Web Marketing Association is supporting.
Social Media Marketing World 2014 is the world’s largest social media marketing conference. By attending, you’ll make connections with 80+ of the world’s top social media pros (plus 2000 of your peers) and you’ll discover amazing ideas that’ll transform your social media marketing. The event takes place in San Diego, California on March 26, 27 and 28, 2014. 

You’ll rub shoulders with the biggest names and brands in social media, soak up countless tips and new strategies, and enjoy extensive networking opportunities in San Diego, California.
Brands presenting include IBM, Whole Foods, Cox Communications, Hershey’s, LinkedIn, Boston Celtics, Intuit, Century 21, Autodesk, SAP, Citrix, Marriott, Aetna, Experian, Discover, Oracle, Exact Target, Adobe and Kelly Services.
This is a historic opportunity for you to connect face-to-face with the top social media marketing experts while breaking bread with like-minded peers from around the globe.
Learn more and register at http://bit.ly/1eJhqGM