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Top 5 articles last month on WMA SmartBrief

Here are the 5 most read articles appearing in the WMA SmartBrief daily newsletter. Subscribe to the free WMA SmartBrief here.

How to build a more effective landing page

“Google launches online ad-metrics suite

Meet the Don Draper of digital advertising

Click-through rates are overrated, researchers say

Google lets marketers target keyword typos