The Web Marketing Association is looking for the best Association websites in the world as part of their 30th annual international WebAward Competition for Web site developmentat www.webaward.org. The WebAwards is the standards-defining competition that sets benchmarks for 86 industries, including Association websites, based on the seven criteria of a successful web site. The deadline for Association websites to enter to be judged is May 29, 2026.
“Associations today face mounting pressure to deliver measurable value in a digital-first environment,” stated William Rice, President of the Web Marketing Association. “Members now expect personalized user experiences, seamless mobile functionality, secure data management, AI-enhanced search visibility, integrated event platforms, and real-time content delivery. At the same time, associations must address challenges such as member retention, accessibility compliance, cybersecurity risks, and proving ROI to boards and sponsors. An association website is no longer simply an information resource — it is the strategic engine for engagement, advocacy, education, and revenue growth. By participating in the 30th annual WebAward Competition, associations receive a comprehensive evaluation against established industry benchmarks. The recognition and detailed feedback help validate digital investments, strengthen member experience, and position the organization as a leader in an increasingly competitive and technology-driven landscape.”
Web sites are judged on seven criteria including design, innovation, content, technology, interactivity, copy writing and ease of use. Each WebAward entry in the Association category is judged against other Association entries and then against an overall standard of excellence.
All Association entrants benefit from receiving valuable feedback in terms of their specific scores compared against the average scores for their industry. They also may receive specific comments from the WebAward’s professional judging panel on their Web site development efforts.
Winners of a WebAward in the Association category will also receive:
- Increased visibility for their company
- Marketing opportunity to promote the company website to the media
- Links to your site from the highly ranked WebAward site to help SEO
- Social media posts for your company and personal feeds
- A highlight for your resume.
- Admiration of peers, friends and co-workers
- Unlimited bragging rights
Each year the Web Marketing Association names the Best Association Website based on the scores submitted by the competition judges.
Past winners of the Best Association Web site include:
2025 – Global Reach Internet Productions, LLC for Iowa Association of Electric Cooperatives
2024 – Nebo for AMA Atlanta Website
2023 – Howard Design Group for IEEE Photonics Society – Website Redesign
2022 – Forum One for The ALS Association
2020 – Jake Group for Entertainment Software Association
2019 – Beaconfire RED for Retail Industry Leaders Association (RILA)
2018 – Americaneagle.com for Cellular Telecommunications Industry Association (CTIA) Website
2017 – Ontario Hospital Association for New OHA.com
2016 – Ontario Teachers’ Pension Plan OTPP for 2015 Inflation Announcement
2015 – Senior Internet for Newsworks
2014 – National Retail Federation Redesign/Relaunch of NRF.com
2013 – Military Officers Association of America for Military Officers Association of America Website
2012 – Blenderbox for The Village Alliance
2011 – Extractable for GIA – Gemological Institute of America
2010 – envisionit media American Egg Board/Incredible Egg
2009 – Siegel+Gale for Ronald Reagan Presidential Foundation & Library
2008 – Discover Boating for DiscoverBoating.com
2007 – Automated Graphic Systems for American Bar Association
2006 – BrowserMedia for National Clearinghouse for Educational Facilities
2005 – Xtential Corporation for American Advertising Federation Advertising Hall of Fame
2004 – Aesention, Inc. for Wisconsin Manufacturers and Commerce
Association Websites can be entered into consideration for the 2026 Best Association Website WebAward at the WebAward Website.
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To learn more and to enter the 30th annual WebAward Competition for Website Development, please visit our website and create a nominator account.
About the WebAwards
The Web Marketing Association was founded in 1997 to help define the standard of excellence for online marketing. Our internationally known award programs, such as WebAward Competition for Website Development, Internet Advertising Competition and the MobileWebAwards, recognize the people and organizations responsible for developing the most effective online marketing programs on the Internet today. Entrants benefit from assessment of their marketing efforts by a professional judging panel and the marketing opportunities presented by being recognized as an award-winning web developer.