Best Web Sites in 96 Industries To Be Named

WMA_20th_iconThe Web Marketing Association is pleased to announce the call for entries for its 20th annual international WebAward competition. The WebAwards are the standards-defining competition that sets industry benchmarks based on the seven criteria of a successful Web site. It recognizes the individual and team achievements of Web professionals all over the world who create and maintain outstanding Web sites. The deadline for entry for the 2016 WebAwards is May 31, 2016. A complete list of past winners and this year’s entry form can be found at

“For 20 years the WebAwards have been something  the online marketing community looks forward to each year,” said William Rice, president of the Web Marketing Association. “Our expert judges evaluate the entire interactive experience and reward those sites that are best in their industry. The goal of the WebAwards is to both recognize the people and organizations responsible for developing some of the most effective Web sites on the Internet today and also provide valuable feedback to entrants on how their sites stack up against their peers and their industry’s standards of excellence.”

Websites are judged on seven criteria, including design, innovation, content, technology, interactivity, copy writing and ease of use and receive a numeric score. Each WebAward entry is judged against other entries in its industry category and then against an overall standard of excellence. Entrants also benefit from receiving valuable feedback from the WebAwards professional judging panel on their Web site development efforts.

This year’s top awards will include:

  • A “Best of Industry” WebAward will be given in each of the 96 industry categories, including marketing, travel, BtoB, hotel and lodging, biotech, education and politics.
  • The competition’s highest honor, the 2016 WebAward “Best of Show,” will be given to the one site that the judges believe represents the pinnacle of outstanding achievement in Web development. Last year’s Best of Show winner was Trailer Park, Inc. for their exceptional work on The site was also recognized as Best Movie Website.
  • The Web Marketing Association will also recognize the interactive agency winning the most awards in the competition with the “Top Interactive Agency” WebAward. For the third time, the Top Agency award was awarded to Extractable taking home a record 31 WebAwards. They also were recognized at the Top Agency in 2014, 2010 and 2009.
  • Interactive and advertising agencies that win a 2016 WebAward will automatically be included in the Award Winning Agency Database with a free premium listing.
  • Each year, many agencies and some corporations win multiple awards and deserve additional recognition. This year, we will recognize each organization that wins 6 or more WebAwards with an Outstanding Interactive Developer trophy. In 2015, there were 16 agencies recognized with this prestigious award.

newtrophy_2016Judging for the 2016 WebAwards will take place in June through August and winners will be announced in September. Judges will consist of a select group of Internet professionals who have direct experience designing and managing Web sites,–including members of the media, interactive creative directors, site designers, content providers and webmasters – with an in-depth understanding of the current state-of-the-art in Web site development and technology. Past judges have included top executives from leading organizations such as Universal McCann, SapientNitro, T Rowe Price, Bridge Worldwide, Disney, Euro RSCG, Boeing, Huge, ING Direct, VML, Facebook, J. Walter Thompson, Gartner, Possible Worldwide, YUM!, Cuker Interactive, PayPal, Razorfish, Munich Re, Refinery, Ernst & Young, Magellan Health Service, R/GA, Family Cookbook Project, Saatchi & Saatchi, SAP, Starwood Hotel, and Website Magazine.

Check out our Web Marketing Association Facebook Page and be sure to like us as we will be providing hints and tips on how to improve your chances on winning a top award though out the award program entry period.

The 2016 WebAwards are sponsored by the following leading organizations: EContent Magazine, VerticalResponse,, ad:tech conferences, Webmaster Radio, and Website Magazine. The Web Marketing Association thanks these companies for their commitment to the entire online marketing community.

To enter the 20th annual WebAward Competition for Website Development, please visit our website and create a nominator account.

Is Your Agency in the AWAdb?

The Web Marketing Association maintains the Award Winning Interactive AgencyDatabase and if your agency is not included yet, there is an easy way to charge that – Enter and win a MobileWebAward!
As an MobileWebAward winner, you are automatically upgraded to a Premium listing in the database. There is still time to enter the 2014 MobileWebAward Competition so don’t wait, get your entries in and you might find yourself recognized as an award winning interactive agency.

Award Winning Interactive Agency Database Launched by Web Marketing Association

Finding an “award winning” interactive agency has just gotten easier. The Web Marketing Association has just launched a new website that has brought together top advertising agencies and top interactive agencies who have won recognition in major award programs.  This new searchable database of award winning interactive agencies is found at

“Each year, we are contacted by individuals looking for a reputable interactive agency to help with website development, online advertising or other forms of internet marketing . Now they have a single source to find the right interactive agency for them,” said William Rice, President of the Web Marketing Association. “One of the major reasons advertising agencies enter award programs is to standout from the rest of the field and receive third party endorsement by independent experts for their work. Entering takes time and money, but the rewards when they win are worth the effort. The Web Marketing Association has created the AWAdb as a service to the online marketing community and to help bring together brand marketers and qualified interactive agencies.”
The Award Winning Agency Database, or AWAdb, allows users to search thousands of full service advertising agencies and interactive agencies that been recognized by major award programs for their outstanding interactive work. The AWAdb can be searched by several fields that are cumulative, helping to narrow your search quickly. Visitors can search by:
Agency Name – Enter the agency name to find that agency
Location – Search by country and/or state to find agencies close to you.
Languages – Need a specific language skills. Narrow your search to 10 different languages including English, Spanish, Turkish, German and Chinese. Additional languages will be added at a later date.
Specialty – Finding the right agency also means finding someone who is an expert in your specific need. 53 specialties can be selected in areas include web development, online marketing, mobile, social media and public relations.
The site also offers an InteractiveAgency Map that allows the user to click on the geographic area they are interested in and drill down to see the exact locations of various award winning agencies.
To have great award winning interactive agencies, you need to have great interactive award programs to be entered and won. AWAdb draws upon some of the major award programs that the online marketing community recognizes as significant awards for interactive marketers.  They include: Web Marketing Association WebAwards, Internet Advertising Competition and MobileWebAwards, Clio Awards, Cannes Cyber Lions, Ad Club of New York Andy Awards, Effie Awards, American Advertising Federation Addy Awards, The One Show Interactive, D&AD Pencil Awards, DMA Echo Awards, SXSW Interactive Awards IAB Mixx Awards, PRSA Silver Anvils, BIMA Awards, Webby Awards, and the Stevie Awards to name a few. These are not all of the award programs out there, only some of the best. Many of these are awards are categories of long-standing advertising award programs. Others have been started specifically to recognize outstanding interactive advertising and great websites.”
Participation in the Award Winning Agency Database is free to all full service advertising agencies and interactive agencies who have won recognition in a recognized interactive award program. If your agency is not already listed and you’ve won awards, please add your agency to the AWAdb.

About the Web Marketing Association

The Web Marketing Association is working to create a high standard of excellence for Web site development and marketing on the Internet. Staffed by volunteers, it is made up of Internet marketing, advertising, PR and design professionals who share an interest in improving the quality of Website development and marketing on the Internet. Since 1997, the Web Marketing Association’s annual WebAward, InternetAdvertising Competition and MobileWebAwardaward programs  have been helping interactive professionals promote themselves, their companies, and their best work to the outside world. Now in its 17th year, the WebAward Competition has become the premier award event for Web developers and marketers worldwide.

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