About the Client

Informing marketers, around the world, on how to build long-term customer relationships. The Aimia Institute is the marketing thought leadership centre for Aimia, a data-driven marketing and loyalty analytics company. We provide leading advice to global marketers by combining data analysis, expert opinion, market research, and best practices. At Aimia Institute marketers can access published views on the news, editorial opinion, primary and secondary research insights and analysis, infographics, and webinars, to make them better informed on how to build long term customer relationships. We welcome you to join in the conversation at aimiainstitute.aimia.com

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The Team

• Senior Vice President Global Digital Strategy and Futures: Martin Hayward
• General Manager: Aaron Dauphinee
• Senior Director: Laura Hewitt
• Marketing & Events Manager: Nicola Waterman
• Content & Research Manager: Michelle Stern