About the Client

American Express, the world’s largest credit card issuer, is an engine of commerce for both consumers and businesses. The 160-year-old company has built itself as one of the world’s most trusted, powerful, and iconic brands, achieving its unique status through exemplary customer service and constant industry innovation. American Express pioneered concepts such as card membership and points and rewards tied to spending. The cardholder benefits that accompany an Amex card remain an added value that no other credit card company has yet to match.

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The Team

• Creative Director, Huge: Allen Orr
• User Experience Director, Huge: Jess L’Esperance
• Engagement Director, Huge: Laura Breines
• Sr. Strategist, Huge: Josh Seifert
• Vice President, Digital Acquisition, Amex: Peter Scherr
• Director, Digital Acquisition, Amex: Carrie Adler
• Sr. Manager, Digital Acquisition, Amex: Natasha Etienne
• Sr. Manager, Digital Acquisition, Amex: Philip Chiang
• Manager, Digital Acquisition, Amex: Sabrina Pasini
• Sr. Analyst, Digital Acquisition, Amex: Cynthia Tang