About the Client

“NummerSicher”, the client magazine of Basler Versicherungen, goes digital: The magazine is now published exclusively online on a quarterly basis in German, French and Italian. This new format, with eye-catching illustrations and diverse imagery, enables the insurance company to communicate interactively with clients and partners. The reader is informed about “NummerSicher” via personalized mailing and can find an individual contact person on the website, including photo and contact details. The web magazine fascinates readers with its interesting and entertaining topics: Not all articles are clearly connected to the insurance business, but also focus on subjects like sport or nutrition. Therefore, readers do not feel like they are reading an insurance magazine and are informed about topics that they find relevant. “NummerSicher” combines high quality content with advanced technological features: Due to its responsive design, the magazine can be conveniently read on mobile devices. Dynamic infographics, related links to background information on the various articles, as well as a function for bookmarks and comments and links to social platforms increases reader involvement and makes the web magazine even more entertaining.

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The Team

• grasundsterne GmbH: Creative Director: Tim Grasmann
• grasundsterne GmbH: Art Direction: Iris Fuchs
• grasundsterne GmbH: Art Direction: Monika Steiner
• grasundsterne GmbH: Project Management: Myriam Troester
• grasundsterne GmbH: Project Management: Michael Umlauf
• grasundsterne GmbH: Graphic: Benjamin Probst
• Basler Versicherungen: Head of Online Communications: Michael Besel
• Basler Versicherungen: Online Manager: Tamara Neskovic
• appropo GmbH: Technical Realisation: Marcel Dittrich
• appropo GmbH: Technical Realisation: Korbinian Hackl
• appropo GmbH: Technical Realisation: Timo Kujawa