The 4th Annual Digital Marketing Exchange has once again raised the bar with cutting-edge content led by the companies you want to hear from! Our invitation-only event presents speakers paving the way of digital transformation, delivering leading practices and dialogue-driven debate on key topics of interest. Our exclusive group includes digital marketing leaders from companies such as The NY Times, Zappos, Kiehl’s, AT&T, Adore Me, Brown-Forman and much more! Event will take place September 18-20, in San Diego, California. Click here to request an invitation.
Author: Bill Rice
eTail East is coming to Boston
The Web Marketing Association supports a number of industry conferences that we feel are worthy of our members attentions. One such conference is eTail East, August 15 – 18, 2016 at the The Sheraton in Boston.
eTail is at the cutting edge of multi-channel and eCommerce. At eTail, inspiration meets innovation. Experience electric keynotes and tailored networking in the heart of historic Boston. Learn more at: http://etaileast.wbresearch.com
We hope to see you there.
WebAward Entry Deadline Extended
The Web Marketing Association’s 20th annual international WebAward competition for website development is giving you a second chance.
This premier website recognition program has extended its entry deadline to June 10th. So you have two additional weeks to submit what might be the best website in 98 different industries. Its easy to enter and feels great when you win!
If you have already entered, June 10th is also the final day to edit your entries before they are sent to our expert judges.
Enter today at http://www.WebAward.org
Final Week to Enter 2016 WebAwards
It comes down to this:
You want to be recognized for your outstanding web development work. The 20th annual WebAward Competition recognizes the best websites in
96 different industries.
If you’ve already entered, your work will be reviewed by independent Internet professionals that will judge your site on seven different criteria and provide feedback that can help direct future development.
If you have not yet entered, it’s easy and now is the time to fix
that situation.
The deadline for entering this year’s WebAward Competition is
Tuesday, May 31st. That means you only have one more week to enter or
you’ll miss out on this outstanding marketing opportunity.
Enter today at http://www.WebAward.org
WebMasterRadio now Cranberry.FM
Long time Web Marketing Association sponsor WebmasterRadio.fm has recently been acquired by content amplification platform, Cranberry and re-launched of the award-winning online radio network as Cranberry Radio (cranberry.fm). The addition of Cranberry Radio to the family of Cranberry services provides another platform for brands and individuals to build content, authority and engage with consumers and prospects.
“The Web Marketing Association has long had a wonderful relationship with WebmasterRadio.fm founders Founded Brandy and Daron Babin and their team”, said William Rice, President of the Web Marketing Association. David McInnis, Cranberry’s founder, and chief executive was also one of the very first sponsors back almost 20 years ago. We are excited to see what great things happen with theses industry pioneers join forces.”
WebmasterRadio.fm has been producing online radio and podcast programming for over a decade. During that period, the network became the largest online radio and podcast platform for the digital marketing industry.
Cranberry.fm will begin to add programming that reaches into new industry and lifestyle categories and creating value for their audience, show hosts, and advertisers.
Cranberry.fm will begin to add programming that reaches into new industry and lifestyle categories and creating value for their audience, show hosts, and advertisers.
Winners of the 2016 Internet Advertising Competition Awards
The Web Marketing Association announces the winners of its annual Internet Advertising Competition (IAC) Awards, an effort to honor excellence in online advertising and to recognize the individuals and organizations responsible for the best in Internet marketing. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. The Competition web site with a complete list of winners is located at www.IACAward.org
“Once again, the creativity and excellence in online advertising continues to rise,” said William Rice, president of the Web Marketing Association, Inc. “The Web Marketing Association is pleased to help set the standard for Internet excellence with the IAC Awards by highlight the best in online advertising by medium and industry.”
Best of Show Winners
These Best of Show winners represent the pinnacle of achievement across all industries. The Web Marketing Association is pleased to help set the standard for Internet excellence with the IAC Awards by highlight the best in online advertising by medium and industry.
| Winner | Entry Name | Best of Show Award | ||
| Eyestorm Productions | Pint Class Ep. 2 – Temple of Stone | Best of Show Online Ad | ||
| HAVAS WORLDWIDE PARIS | EDF : 2CTARGET | Best of Show Rich Media Online Campaign | ||
| Tross Creative |
|
Best of Show Online Video | ||
| Atmosphere Proximity | Ask Pharma | Best of Show Social Media Campaign | ||
| Western Union | Westernunion.com American Dream Sweepstakes | Best of Show Online Campaign | ||
| Orange Label Advertising | Greenwell Farms: Holiday Email Campaign | Best of Show Email Message | ||
| USA Network | Mr. Robot Email Campaign | Best of Show Email Message Campaign | ||
| Town & Country Bank | Town & Country Bank | Best of Show Online Newsletter Campaign | ||
| These Days | StopChildPorno Filter | Best of Show Interactive Application | ||
| SapientNitro | Voice Cooking | Best of Show Mobile Application | ||
| HAVAS WORLDWIDE PARIS |
|
Best of Show Website | ||
| Outsell and Saatchi & Saatchi
Think Jam |
2015 Toyota Camry Launch
Mad Max: Fury Road |
Best of Show Integrated Ad Campaign
Best of Show Rich Media Online Ad |
Top Agency Winners
The Web Marketing Association recognizes the agency that demonstrates consistent excellence in online advertising development by winning more IAC Awards than any of their peers in a single competition. Each entrant was awarded points based on the level of award for each award received. The agency with the most points is awarded the Top Agency Award.
TMP Worldwide is recognized with the 2016 Top Agency Award, winning 17 IAC Award winning entries and a total of 87 quality points towards the Top Agency Award. As the global leader in talent acquisition technologies, TMP Worldwide is committed to finding new ways to leverage software, strategy and creative to enhance their clients’ employer brands – across every connection point. Over the past 10 years – from healthcare to government to retail to technology and everything in between – they’ve revolutionized the way companies and candidates connect.
Seven additional organizations were recognized as Outstanding Advertising Developers in the 2016 IAC Awards for winning 6 or more awards. They are:
AGENCY (number of awards)
| TMP Worldwide
Scorpion |
17
11 |
| SapientNitro
Havas Worldwide Chicago |
10
10 |
| BlueRush Digital Media Corp | 8 |
| LemonXL Limited | 7 |
| PacificLink iMedia Limited | 6 |
| Small Army | 6 |
The IAC Awards web site with a complete list of winners is located at www.IACAward.org
Internet Experts Needed To Judge 20th annual WebAward Competition
The Web Marketing Association is expecting a record number of participants in its 20th annual international WebAward competition, the standards-defining award program that sets industry benchmarks based on the seven criteria of a successful Web site. They are looking for experienced Internet professionals who can help judge the Websites that are entered. Interested individuals can submit their names for consideration using the WebAward Judges Nomination Form.
The 2016 WebAward Competition for Website development is currently accepting entries until May 31, 2016. Judging will begin in mid-June and run through early August.
“The WebAwards is different from other Web site award programs because we’re not just a beauty pageant focused on name recognition and design,” said William Rice, President of the Web Marketing Association. “Our judges are handed picked experts who have hands on experience either leading or developing some of today’s top Websites. These individuals understand that participating as a judge in the WebAwards is one excellent way to give back to the online marketing community and help it to grow and evolve.”
Judges will consist of a select group of Internet professionals who have direct experience designing and managing Web sites,–including members of the media, interactive creative directors, site designers, content providers and webmasters – with an in-depth understanding of the current state-of-the-art in Web site development and technology. Past judges have included top executives from leading organizations such as Universal McCann, SapientNitro, T Rowe Price, Bridge Worldwide, Disney, Euro RSCG, Boeing, Huge, ING Direct, VML, Facebook, J. Walter Thompson, Gartner, Possible Worldwide, YUM!, Cuker Interactive, PayPal, Razorfish, Munich Re, Refinery, Ernst & Young, Magellan Health Service, R/GA, Family Cookbook Project, Saatchi & Saatchi, SAP, Starwood Hotel, and Website Magazine.
If you or someone some one in your organization would make a good judge, they can learn more and enter their name for consideration on the WebAward Judges Nomination Form.
“The vast majority of our judges return each year to participate again as a WebAward judge, but some need to take time off from judging and because of the popularity of the WebAwards there is a constant need for new judges”, said Rice. “Prior to the beginning of the judging, we spend several weeks discussing the current state of Web development and how it should be recognized through the WebAwards. Being a WebAward judge is a valuable experience that helps the individual better understand overall Web development and of course looks impressive on a resume or corporate bio”.
Best Web Sites in 96 Industries To Be Named
The Web Marketing Association is pleased to announce the call for entries for its 20th annual international WebAward competition. The WebAwards are the standards-defining competition that sets industry benchmarks based on the seven criteria of a successful Web site. It recognizes the individual and team achievements of Web professionals all over the world who create and maintain outstanding Web sites. The deadline for entry for the 2016 WebAwards is May 31, 2016. A complete list of past winners and this year’s entry form can be found at www.webaward.org.
“For 20 years the WebAwards have been something the online marketing community looks forward to each year,” said William Rice, president of the Web Marketing Association. “Our expert judges evaluate the entire interactive experience and reward those sites that are best in their industry. The goal of the WebAwards is to both recognize the people and organizations responsible for developing some of the most effective Web sites on the Internet today and also provide valuable feedback to entrants on how their sites stack up against their peers and their industry’s standards of excellence.”
Websites are judged on seven criteria, including design, innovation, content, technology, interactivity, copy writing and ease of use and receive a numeric score. Each WebAward entry is judged against other entries in its industry category and then against an overall standard of excellence. Entrants also benefit from receiving valuable feedback from the WebAwards professional judging panel on their Web site development efforts.
This year’s top awards will include:
- A “Best of Industry” WebAward will be given in each of the 96 industry categories, including marketing, travel, BtoB, hotel and lodging, biotech, education and politics.
- The competition’s highest honor, the 2016 WebAward “Best of Show,” will be given to the one site that the judges believe represents the pinnacle of outstanding achievement in Web development. Last year’s Best of Show winner was Trailer Park, Inc. for their exceptional work on JurassicWorld.com. The site was also recognized as Best Movie Website.
- The Web Marketing Association will also recognize the interactive agency winning the most awards in the competition with the “Top Interactive Agency” WebAward. For the third time, the Top Agency award was awarded to Extractable taking home a record 31 WebAwards. They also were recognized at the Top Agency in 2014, 2010 and 2009.
- Interactive and advertising agencies that win a 2016 WebAward will automatically be included in the Award Winning Agency Database with a free premium listing.
- Each year, many agencies and some corporations win multiple awards and deserve additional recognition. This year, we will recognize each organization that wins 6 or more WebAwards with an Outstanding Interactive Developer trophy. In 2015, there were 16 agencies recognized with this prestigious award.
Judging for the 2016 WebAwards will take place in June through August and winners will be announced in September. Judges will consist of a select group of Internet professionals who have direct experience designing and managing Web sites,–including members of the media, interactive creative directors, site designers, content providers and webmasters – with an in-depth understanding of the current state-of-the-art in Web site development and technology. Past judges have included top executives from leading organizations such as Universal McCann, SapientNitro, T Rowe Price, Bridge Worldwide, Disney, Euro RSCG, Boeing, Huge, ING Direct, VML, Facebook, J. Walter Thompson, Gartner, Possible Worldwide, YUM!, Cuker Interactive, PayPal, Razorfish, Munich Re, Refinery, Ernst & Young, Magellan Health Service, R/GA, Family Cookbook Project, Saatchi & Saatchi, SAP, Starwood Hotel, and Website Magazine.
Check out our Web Marketing Association Facebook Page and be sure to like us as we will be providing hints and tips on how to improve your chances on winning a top award though out the award program entry period.
The 2016 WebAwards are sponsored by the following leading organizations: EContent Magazine, VerticalResponse, PR.com, ad:tech conferences, Webmaster Radio, and Website Magazine. The Web Marketing Association thanks these companies for their commitment to the entire online marketing community.
To enter the 20th annual WebAward Competition for Website Development, please visit our website and create a nominator account.
Best Faith-based Web site to be Named by Web Marketing Association
The Web Marketing Association is looking for the best faith-based Websites in the world as part of their 20th annual international WebAward Competition for Web site development at the WebAward Web site. The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including all religious denominations web sites, based on the seven criteria of a successful Web site. The deadline for advertising web sites to enter to be judged is May 31, 2016.
Web sites are judged on seven criteria including design, innovation, content, technology, interactivity, copy writing and ease of use. Each WebAward entry in the advertising category is judged against other advertising entries in its industry category and then against an overall standard of excellence.
Here are the past Best Faith-based Website winners:
2015 – NXT\ Digital Innovation | Crescent Lifestyle for Crescent Lifestyle App
2014 – Communications Department for Dallas Theological Seminary
2013 – Mark Deitch & Associates, Inc. for Temple Aliyah
2012 – Webknowledgy for Calvary Lutheran Church
2011 – PARTNERS+simons for Portsmouth Abbey Monastery Website
2010 – Joel Osteen Ministries and Lakewood Church for Lakewood Church
2009 – Guideposts for Guideposts.com
2008 – Mediapulse for Park West Church
2007 – Bayshore Solutions for Wycliffe Bible Translators
2006 – Dallas Theological Seminary for Dallas Theological Seminary Website
2005 – Biola University for Talbot School of Theology Website
2004 – PhotoMission, Inc. for A Worldwide Community of Christian Photographers
All faith-based entrants benefit from receiving valuable feedback in terms of their specific scores compared against the average scores for their industry. They also may receive specific comments from the WebAward’s professional judging panel on their Web site development efforts.
Winners of a WebAward in the advertising and marketing categories will also receive:
- Handsome statue or certificate of achievement
- Increased visibility for their company
- Marketing opportunity to promote the company website to the media
- Links to your site from the highly ranked WebAward site to help SEO
- A highlight for your resume.
- Admiration of peers, friends and co-workers
The 2016 WebAwards are sponsored by the following leading organizations: PR.com, EContent Magazine, VerticalResponse, ad:tech conferences, Webmaster Radio, and Website Magazine. The Web Marketing Association thanks these companies for their commitment to the entire online marketing community.
Faith-based or religious Websites of all denominations wishing to be considered for the Best Faith-based Website can submit their website for consideration at WebAward.org.
Best Energy Website to be Named by Web Marketing Association
The Web Marketing Association is looking for the best Energy Websites in the world as part of their 20th annual international WebAward Competition for Web site development at www.webaward.org. The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including energy websites, based on the seven criteria of a successful web site. The deadline for energy websites to enter to be judged is May 31, 2016.
“The energy industry is very competitive when it comes to Web development and companies can benefit from the independent evaluation of their online efforts,” said William Rice, President of the Web Marketing Association. “The most effective energy websites are true e-commerce sites designed to build long-term relationships with users and key constituents such as government regulators and shareholders.”
Web sites are judged on seven criteria including design, innovation, content, technology, interactivity, copy writing and ease of use. Each WebAward entry is judged against other entries in its industry category and then against an overall standard of excellence.
All entrants benefit from receiving valuable feedback in terms of their specific scores compared against the average scores for their industry. They also may receive specific comments from the WebAward’s professional judging panel on their Web site development efforts.
Winners of a WebAward in the energy category will also receive:
- Handsome statue or certificate of achievement
- Increased visibility for their company
- Marketing opportunity to promote the company website to the media
- Links to your site from the highly ranked WebAward site to help SEO
- A highlight for your resume.
- Admiration of peers, friends and co-workers
Each year the Web Marketing Association names the Best Energy Website based on the scores submitted by the competition judges.
Recent winners of the Best Energy Web site include:
2015 – Noble Studios for Enphase Energy site redesign
2014 – Nebo for Mirion Technologies Redesign
2013 – Nebo for MAGE SOLAR USA Website Redesign & PPC
2012 – Mineral for AV – EV Solutions Website
2011 – Weber Shandwick Visual Communications for Luminant Power Track
2010 – Savage for Tenaris Corporate Website
2009 – NJI Media Group for Energy Townhall
2008 – B·U·T for DuPont in Energy
2007 – Dell Global Site Design for Dell Earth
2006 – Edison International for Edison International Website
2005 – Macquariam for AGL Resources
2004 – Abengoa Bioenergy for Abengoa Bioenergy Corp
2003 – APS for aps.com E-care
2002 – Rhino Internet Solutions for Arizona Public Service
Participants can improve their chances on winning a WebAward by visiting the Web Marketing Association Facebook Page and becoming a fan of the page. The Web Marketing Association will be providing hints and tips on how to improve your chances on winning a top award though out the award program entry period.
The 2016 WebAwards are sponsored by the following leading organizations: PR.com, EContent Magazine, VerticalResponse, ad:tech conferences, Webmaster Radio, and Website Magazine. The Web Marketing Association thanks these companies for their commitment to the entire online marketing community.
Energy related websites can be entered into consideration for the 2016 Best Energy Website WebAward at the WebAward Website.