The Best General Interest Ad Internet Advertising Awards!

2023 Best General Interest Ad
Try To Be Excellent! (TM)
Will your site be next?

The 21st annual international
Internet Advertising Competition
is now accepting entries.
Submit your best work and win
the recognition you deserve!

Best General Interest Ad

Each year the Web Marketing Association names the Best General Interest Ad as part of the annual Internet Advertising Competition (IAC) Awards.  We believe that judging your creative talent should be based on a peer group within that industry.

Now in its 21st year, the IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Here is your chance to stand out from your competitors and win the recognition you deserve.

Best advertising are selected by judges who review the entered advertising using the seven criteria below:

As a participant, you will receive:

 

 

If your site wins a General Interest Ad IAC Award, you will also get:  

Each year the Web Marketing Association's IAC Award Competition names the Best General Interest Ad.  The winners are selected by judging the entered creative using seven criteria - design, ease of use, copywriting, interactivity, use of technology, innovation and content.  Entries not selected as best General Interest Ad are also eligible for an Outstanding Advertising Award.
 

Setting General Interest Ad Trends and making General Interest Ad News

Entering the IAC Awards can help keep you up on General Interest Ad Trends by showing you how other General Interest Ad advertising compare to the overall Internet standards. You also can make General Interest Ad news if you have the Best General Interest Ad. General Interest Ad news letters will want to cover you win bringing you additional visibility within your industry.

Here are past General Interest Ad winners:

Year Entry Name Award Level Winner
2023 Try To Be Excellent! (TM) Best General Interest Website Hawk and The Excellentway Society(TM)
 
2018 Musical Instrument Museum Best General Interest Website Westwerk
 
2015 #BecauseFutbol Best Advertising Social Media Campaign, Best Automobile Social Media Campaign, Best Design Social Media Campaign, Best Events Social Media Campaign, Best General Interest Social Media Campaign INNOCEAN USA
 
2015 Epic Holiday Office Remix Best General Interest Online Video, Best Music Online Video Klick Inc.
 
2014 Everybody Looks Best Entertainment Online Video, Best Toy & Hobby Online Video AngelVision Technologies
 
2014 Street Finance Branded Content Series Best General Interest Online Video Street Finance Branded Content Series
 
2014 Travel through Time with TEB Best General Interest Social Media Campaign Travel through Time with TEB
 
2014 Cuyahoga County Public Library Best General Interest Website Marcus Thomas LLC
 
2012 Mary Kay - Diary of a Beauty Blogger Best General Interest Online Video The Studio at Conde Nast
 
2011 Arkansas State Parks App Best General Interest Mobile Application Aristotle
 
2011 FAGE Wired Take Over Best General Interest Rich Media Online Ad Conde Nast Studio
 
2009 Winchester Rifle Ballistics Calculator (Silverlight V2) Best General Interest Interactive Application Quilogy \ Winchester
 
2009 Picture Perfect Holiday Best General Interest Websites Drumroll
 
2008 Time Inc. Corporate Website Best General Interest Ads The Client Did Not Pick Rokkan
 
2008 SonicWALL E Class Viral Game Best General Interest Interactive Application Creative I Advertising and Interactive Media
 
2008 Speedifasti Website Best General Interest Microsite/landing Page Creative I Advertising and Interactive Media
 
2008 SonicWALL E Class Viral Game Best General Interest Rich Media Online Campaign Creative I Advertising and Interactive Media
 
2007 Soloflex microsite Best General Interest Microsite/landing Page Overland Agency
 
2005 Stan Rapp Website Best General Interest Microsite/landing Page TMX Communications
 
2003 Boston Bodyworker Holiday Promotion Best General Interest Email Marketing Message Using Rich Media Small Army
 
2003 Our Time to Shine Best General Interest Interactive Broadcast/streaming Advertisement Destiny Media Technologies
 
2003 FamilyFun.com Weekender Best General Interest Newsletter Html Email Campaign FamilyFun.com
 
2003 Feel the Fury Web Banner Best General Interest Rich-media Advertisement MARC USA Advertising
 
2003 General Electric: 2003 Imagination At Work Online Campaign Best General Interest Rich-media Campaign General Electric/AtmosphereBBDO
 

 

 

 

 

 

 

 

The Internet Advertising Competition Awards evaluates all forms of online advertising including:

Online AdOnline Campaign
Rich Media Online AdRich Media Online Campaign
Email MessageEmail Message Campaign
Online Newsletter CampaignMicrosite/Landing Page
WebsiteInteractive Application
Mobile ApplicationOnline Video
Integrated Ad CampaignOnline Video campaign
Social Media campaignVoice skill or action

 

To view other industry winners, please click on the link below:

| Advertising | Advocacy | Airline | Architecture | Arts | Associations | Automobile | B2B | Bank | Beverage | Biotechnology | Blockchain | Blog | Catalog | Computer: Hardware | Computer: Software | Construction | Consulting | Consumer Goods | Cooking and Recipe | Credit Union | Crypto Currency | Design | Directory or Search Engine | Education | Electronics | Employment | Energy | Entertainment | Environmental | Events | E-Zine | Faith-based | Family | Fashion or Beauty | Financial Services | Food Industry | General Interest | Government | Health Care | Healthcare Provider | Home Building | Hotel and Lodging | Information Services | Insurance | Interactive Services | International Business | Intranet | Investment | Legal | Leisure | LGBTQ | Magazine | Marketing | Manufacturing | Media | Medical | Medical Equipment | Military | Mobile | Music | Mutual Fund | News | Non-Profit | Online Community | Other | Pharmaceuticals | Photography | Political | Professional Services | Public Relations | Publishing | Radio | Real Estate | Recreation | Regional | Restaurant | Retail | SAAS | School | Science | Shopping | Small Business | Sports | Technology | Telecommunication | Transportation | Travel | University