The Web Marketing Association is proud to present this 2009 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Pharmaceuticals Integrated Ad Campaign
Online assets included banner ads, rich media banner ads and email assets to support the launch of the DTC campaing for Differin. This campaign targeted teen consumers, adult influencers (of teens suffering from acne) as well as any consumer seeking disease information and acne treatment information.
Contributors:
| Internet Marketing Manager: | Cathy Martin |
| Product Manager, Differin: | Michael Clifford |
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Location: USA