The Web Marketing Association is proud to present this 2022 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

PRESTON SPIRE


GOING SOUTH

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Best Healthcare Provider Online Video

Lifespark is determined to change the age-old story of our sick care system and get people off of the healthcare roller coaster. They help people live their best lives not just growing old, but aging magnificently. "Going South" is a misdirect that dramatizes Lifespark's role in one woman's journey from stagnation to inspiration, ultimately living her version of the life she wants to live. Watching one true story, shows rather than tells the Lifespark difference..

Our target audiences include older adults and their children who are searching for services to help them age independently, as well B2B audiences who need to understand just how Lifespark’s approach is different from other senior living providers.

Contributors:

Chief Creative Officer & Writer: Chris Preston
Associate Creative Director: Sarah Hoehn
Copywriter: Charlie Tournat
Executive Producer: Lisa Thotland
Director: Jonathan Nowak
Editor: Brody Howard
Music Composer: Nick Mihalevich

PRESTON SPIRE

Location: United States