The Web Marketing Association is proud to present this 2017 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

LVCVA - R&R PARTNERS


VEGAS VR

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Best Travel Mobile Application

Las Vegas is committed to continuously evolving its digital presence and further connecting with consumers to reinforce positive associations through a branded experience. The brand is at the forefront of the travel industry, creating dynamic content with 360-degree virtual reality videos highlighting the destination and distributed across integrated digital platforms.

The Vegas VR mobile app (iTunes / Google Play) was created to extend Las Vegas content through mobile displays with 360-degree panoramic video of activities throughout the destination – compatible with Google Cardboard or tray-based headsets for an immersive VR experience.

Contributors:

R&R PARTNERS

Location: US