The Web Marketing Association is proud to present this 2017 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Education Integrated Ad Campaign
This campaign was targeted at senior high schools students who would be attending college in Fall, 2016. The campaign ran over several months and the students received emails that contained "call to action" URL that would take them to a micro-site and from there several other action could be taken. One of those action being applying to Manchester University. In addition to email and micro-site a postcard was sent to each student.
Contributors:
| Director of Marketing: | Dan Chudzynski |
| AVP for Enrollment and Marketing: | Adam Hohman |
| VP - KelmscottEDU: | Kathleen Cross |
KELMSCOTTEDU
Location: USA