The Web Marketing Association is proud to present this 2015 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Entertainment Mobile Application
GAME ON, ON THE GO
Acxiom architected and executed the design and copy of Sony Rewards iOS and Android app to bring the best features of their loyalty program to smartphones.
Always-on engagement delivers exciting content along with a newsfeed featuring updates on movies, PlayStation, electronics, music and more. Scanning capabilities for barcodes and tickets make it easier for users to earn points. It's one-stop access for both entertainment and utility.
Contributors:
| Global Creative Director: | Christine Cucuzza |
| Creative Director : | Rich Patterson |
| Associate Creative Director: | Kris Geist |
| Art Director: | Piyush Panchal |
| Managing Copywriter: | Joe Cross |
| Senior Account Manager: | Sarah Moore |
ACXIOM CORPORATION
Location: United States