The Web Marketing Association is proud to present this 2014 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

ADULT SWIM & KFC


ADULT SWIM PILOTS

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Best Tv Integrated Ad Campaign

Adult Swim and KFC brought the best of what's in the queue for the network straight to the fans with the chance to pick their premiere! Six never-before-seen Adult Swim pilots were posted and fans voted for their favorites – and only one emerged triumphant. KFC sponsored the six week program with on-air and online presence driving to the Pilots experience as well as social media pushes through the Network's channels to amplify the reach for this on-air event.

Contributors:

Digital Writer/Producer: Charles Barbour
Designer/Developer: Chris Heller
Creative Director: Shawn Moore
Marketing Manager: Shannon McKnight

CARTOON NETWORK

Location: USA