The Web Marketing Association is proud to present this 2014 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

ACXIOM DIGITAL IMPACT


GARNIER STYLEFINDER EMAIL

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Best Retail Email Message, Best Of Show Email Message

A New ‘Do for Garnier

Hair tutorials are incredibly popular, and beauty giants like Garnier need to stay on trend. So we created email that truly engaged women, offering a link to video tutorials of up to 30 different hairstyles. The results? A stronger brand presence, increased product use and more good hair days.

Contributors:

Global Creative Director: Christine Cucuzza
Art Director: Henry Belfor
Art Director: Justin Hale
Senior Copywriter: Kristin Brennan
Account Manager: Sarah Moore

ACXIOM

Location: USA