{"id":910,"date":"2015-11-06T08:11:27","date_gmt":"2015-11-06T12:11:27","guid":{"rendered":"http:\/\/www.webaward.org\/theblog\/?p=910"},"modified":"2015-10-29T13:30:52","modified_gmt":"2015-10-29T17:30:52","slug":"best-social-media-advertising-campaigns-to-be-named-by-web-marketing-association-4","status":"publish","type":"post","link":"https:\/\/www.webaward.org\/theblog\/best-social-media-advertising-campaigns-to-be-named-by-web-marketing-association-4\/","title":{"rendered":"Best Social Media Advertising Campaigns to Be Named by Web Marketing Association"},"content":{"rendered":"

The Web Marketing Association judges will select the best social media advertising campaigns in 86 industries as part of their 14th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Companies or agencies wishing to nominate their work for consideration may do so at www.IACAward.org<\/a> before the deadline of January 29, 2016.<\/p>\n

\u201cMarketers using social media, like Facebook, Pinterest, Instagram, and Linkedin, to engage consumers is exploding,\u201d said William Rice, president of the Web Marketing Association. Using either apps or pages can an effective advertising tool to build brand awareness and engage consumers using social media. The IAC Awards provides an opportunity to show the world your expertise in this emerging field. It\u2019s also a great marketing opportunity for the winners to promote their work to senior management, customers and prospects\u201d.<\/p>\n

The 2016 Internet Advertising Competition Awards<\/a> are open to all organizations and individuals (advertising and interactive agencies, corporate marketing departments, etc.) involved in the process of developing Internet advertising. Entries may be submitted online at http:\/\/www.iacaward.org<\/a>. The deadline for entry is January 30, 2015 and will be judged on creativity, innovation, impact, design, copywriting, and use of the medium.<\/p>\n

 <\/p>\n

Past Best of Show Winners in the Social Media category include:<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n
Year<\/strong><\/td>\nEntry Name<\/strong><\/td>\nAward Level<\/strong><\/td>\nWinner<\/strong><\/td>\n<\/tr>\n
2015<\/td>\nWhich Career Character Are You? AT&T Quiz<\/a><\/td>\nBest Employment Social Media Campaign, Best Of Show Social Media Campaign<\/td>\nAT&T – Jennifer Terry-Tharp<\/td>\n<\/tr>\n
<\/td>\n<\/td>\n<\/tr>\n
2014<\/td>\nThe Walking Dead Chop Shop<\/a><\/td>\nBest Automobile Social Media Campaign, Best Mobile Social Media Campaign, Best Of Show Social Media Campaign<\/td>\nINNOCEAN USA<\/td>\n<\/tr>\n
<\/td>\n<\/td>\n<\/tr>\n
2013<\/td>\nRevlon Expression Experiment<\/a><\/td>\nBest Consumer Goods Social Media Campaign, Best Of Show Social Media Campaign<\/td>\nVML<\/td>\n<\/tr>\n
<\/td>\n<\/td>\n<\/tr>\n
2012<\/td>\nThe Source Code Mission<\/a><\/td>\nBest Movie Social Media Campaign, Best Of Show Social Media Campaign<\/td>\nThe Visionaire Group<\/td>\n<\/tr>\n
<\/td>\n<\/td>\n<\/tr>\n
2011<\/td>\nCoca-Cola Happiness Machine<\/a><\/td>\nBest Beverage Social Media Campaign, Best Of Show Social Media Campaign<\/td>\nDefinition 6<\/td>\n<\/tr>\n
<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

In addition to mobile applications, awards will be presented within each of the industry categories and advertising formats such as:<\/p>\n

Online newsletter campaign<\/p>\n

Mobile Apps<\/p>\n

Email message campaign<\/p>\n

Online ads (including banner, pop-up or interstitial)<\/p>\n

Online applications<\/p>\n

Web sites (including microsites and landing pages)<\/p>\n

Integrated ad campaign<\/p>\n

Rich media ads<\/p>\n

Online Video<\/p>\n

 <\/p>\n

In an effort to recognize those organizations that demonstrate exceptional development skills across multiple entries, agencies that win more the 6 awards will also be recognized with an Outstanding Advertising Developer award from the Web Marketing Association. In 2015, nine agencies won this honor.<\/p>\n

 <\/p>\n

The 2016 Internet Advertising Competition Awards are sponsored by Small Army Creative Services, PR.com, VerticalResponse, EContent Magazine, ad:tech conferences, Clickz Live, Webmaster Radio and Website Magazine.<\/p>\n

 <\/p>\n

A complete list of past winners<\/a> can be found at the IAC Award Website.<\/p>\n

 <\/p>\n

\"IAClogo\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The Web Marketing Association judges will select the best social media advertising campaigns in 86 industries as part of their 14th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Companies or agencies wishing to nominate their work for consideration may […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-910","post","type-post","status-publish","format-standard","hentry","category-iac-awards"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts\/910","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/comments?post=910"}],"version-history":[{"count":1,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts\/910\/revisions"}],"predecessor-version":[{"id":911,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts\/910\/revisions\/911"}],"wp:attachment":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/media?parent=910"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/categories?post=910"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/tags?post=910"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}