{"id":345,"date":"2008-02-06T09:03:00","date_gmt":"2008-02-06T13:03:00","guid":{"rendered":"http:\/\/www.webaward.org\/theblog\/interactive-briefing-articles-for-february\/"},"modified":"2014-08-02T09:17:56","modified_gmt":"2014-08-02T13:17:56","slug":"interactive-briefing-articles-for-february","status":"publish","type":"post","link":"https:\/\/www.webaward.org\/theblog\/interactive-briefing-articles-for-february\/","title":{"rendered":"Interactive Briefing Articles for February"},"content":{"rendered":"<p>Here are the articles that appeared in the February issue of the Web Marketing Association&#8217;s <em>Interactive Briefing<\/em> Newsletter.<\/p>\n<p><b><a href=\"http:\/\/www.webmarketingassociation.org\/wma_newsletter08_02_bandwagon.htm\">Beware the Trend Bandwagon<\/a><\/b> &#8211; Which trends were all hype and which ones got it right? More importantly, what looks to be hot in 2008? Read what imc\u00b2 has to say about strategically incorporating the appropriate trends into your marketing plan.<\/p>\n<p><b><a href=\"http:\/\/www.burstmedia.com\/assets\/newsletter\/items\/2008_01_01.pdf\">Consumers Shout \u201cI Want My Online Video\u201d<\/a><\/b>&#8211; Video content, once reserved to restricted distribution and corporate scheduling, is now readily available on demand at your favorite Internet web site. The torrent of available video content online has been met with near insatiable consumer demand and intense advertiser interest. Burst recently surveyed more than 2,600 online respondents to get a better idea of how they consume online video, and their perception of advertising placements within it.  (PDF).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here are the articles that appeared in the February issue of the Web Marketing Association&#8217;s Interactive Briefing Newsletter. Beware the Trend Bandwagon &#8211; Which trends were all hype and which ones got it right? More importantly, what looks to be hot in 2008? Read what imc\u00b2 has to say about strategically incorporating the appropriate trends [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-345","post","type-post","status-publish","format-standard","hentry","category-interactive-briefing"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts\/345","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/comments?post=345"}],"version-history":[{"count":0,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts\/345\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/media?parent=345"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/categories?post=345"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/tags?post=345"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}