{"id":1436,"date":"2018-11-15T08:41:02","date_gmt":"2018-11-15T12:41:02","guid":{"rendered":"http:\/\/www.webaward.org\/theblog\/?p=1436"},"modified":"2018-10-30T10:43:32","modified_gmt":"2018-10-30T14:43:32","slug":"who-has-the-best-websites-for-advertising","status":"publish","type":"post","link":"https:\/\/www.webaward.org\/theblog\/who-has-the-best-websites-for-advertising\/","title":{"rendered":"Who Has The Best Websites for Advertising?"},"content":{"rendered":"

\"\"<\/a>The Web Marketing Association judges will select the best websites used as advertising in 86 industries as part of their 17th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Companies or agencies wishing to nominate their website advertising work for consideration may do so at www.IACAward.org<\/a> before the deadline of January 31, 2019.<\/p>\n

\u201cWebsites are an effective advertising tool to build brand awareness and engage consumers on a global scale,\u201d said William Rice, president of the Web Marketing Association. \u201cThe IAC Awards provides an opportunity to show the world your expertise and ability to develop a website as an advertising vehicle. It\u2019s also a great marketing opportunity for the winners to promote their work to senior management, customers and prospects\u201d.<\/p>\n

The IAC Awards were developed to evaluate and recognize innovation and excellence in online advertising which includes a category for Websites. The Web Marketing Association\u2019s WebAward Competition for Website Development<\/a> will focus on the entire Web site, with particular emphasis on the creativity and functionality of the overall interactive experience.\u00a0 Websites entered into the Website category of the IAC Awards will be judged based on their advertising merit. \u00a0A site can be entered in both the IAC Awards and the WebAward Competition.<\/p>\n

The 2019 Internet Advertising Competition Awards are open to all organizations and individuals (advertising and interactive agencies, corporate marketing departments, etc.) involved in the process of developing Internet advertising. Entries may be submitted online at http:\/\/www.iacaward.org<\/a>.\u00a0 The deadline for entry is January 31, 2019 and will be judged on creativity, innovation, impact, design, copywriting, and use of the medium.<\/p>\n

In addition to Websites, awards will be presented within each of the industry categories and advertising formats such as:<\/p>\n

Social Media<\/p>\n

Mobile Apps and websites<\/p>\n

Online ads (including banner, pop-up or interstitial)<\/p>\n

Rich media ads<\/p>\n

Email message campaign<\/p>\n

Online newsletter campaign<\/p>\n

Online applications<\/p>\n

Integrated ad campaign<\/p>\n

Online Video<\/p>\n

 <\/p>\n

\u201cWe believe that winning an industry specific award is more valuable to the participant.\u00a0 It allows the participants to be judges against their peers, just like in the marketplace,\u201d said Rice.<\/p>\n

The 2017 Best of Show for Websites was given to Wyoming Office of Tourism and Miles Partnership for Travel Wyoming Website.<\/p>\n

Past top winners in the Website category include:<\/p>\n

2017 TMV Group for FaygoUnbottled.com<\/a>.<\/p>\n

2016 HAVAS PARIS for La Marine Nationale : On Board Careers<\/a><\/p>\n

2015 SapientNitro for The Blight Authority: Changing Blight to Bright<\/a><\/p>\n

2014 Human. for <\/strong>Hudson Yards New York<\/a><\/p>\n

2013 McCann Digital for Donate with Style<\/a><\/p>\n

2012 Saatchi & Saatchi LA for The Camry Effect<\/a><\/p>\n

2011 Rockfish for America’s Health Rankings<\/a><\/p>\n

2010 Biggs|Gilmore for FrootLoops.com<\/a><\/p>\n

2009 Verizon, NFL Network, Communifx for Verizon and NFL Network Online Demo<\/a><\/p>\n

 <\/p>\n

Interactive agencies that win multiple awards will also be in the running for Top Agency Award. In an effort to recognize those organizations that demonstrate exceptional development skills across multiple entries, agencies that win more the 6 awards will also be recognized with an Outstanding Advertising Developer award from the Web Marketing Association. In 2018, four agencies won this honor.<\/p>\n

Judging for the IAC Awards will take place in February, 2019. Judges will consist of a select group of Internet advertising professionals with an in-depth understanding of the current state-of-the-art in Web advertising. Past competition judges have included top executives from leading corporations, institutions and media organizations such as Arc Worldwide, Beeby Clark+Meyler, Brunner Digital, Campbell-Ewald, CNN, Deep Interactive Asia, Digitas, EuroRSCG 4D, Google, IBM Interactive, JWT, Mastercard, McCann Worldgroup, Possible, SapientRazorfish, Starwood Hotels & Resorts, Small Army, Tectis GmbH, TMP Worldwide, Universal McCann Interactive and Wunderman \/ Y&R.<\/p>\n

The 2019 Internet Advertising Competition Awards are sponsored by PR.com, iContent, EContent Magazine, Webmaster Radio and Website Magazine.<\/p>\n

A complete list of past winners<\/a> can be found at the IAC Award Website.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

The Web Marketing Association judges will select the best websites used as advertising in 86 industries as part of their 17th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Companies or agencies wishing to nominate their website advertising work for […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,2],"tags":[],"class_list":["post-1436","post","type-post","status-publish","format-standard","hentry","category-iac-awards","category-web-marketing-association"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts\/1436","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/comments?post=1436"}],"version-history":[{"count":2,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts\/1436\/revisions"}],"predecessor-version":[{"id":1438,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/posts\/1436\/revisions\/1438"}],"wp:attachment":[{"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/media?parent=1436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/categories?post=1436"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webaward.org\/theblog\/wp-json\/wp\/v2\/tags?post=1436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}